Hearing the words you can think that the words are simple, meaningless, confusing and of course out of the context. However, this query has been the source for many companies to earn millions of dollars. Even the person who uttered these words may have never thought it will be globally famous.
According to informative sources, these words came into existence in the year 1886. It was a famous phrase of a Topeka, Kansas American Minister, Charles Sheldon. The words were often said aloud in his series of sermons. In each series, every week he used to narrate an interesting story and at the end of it or when a difficult situation arrives, then he will say, ‘What would Jesus do?’
This way he used to end the week’s story which created a curiosity among the viewers and they will wait to know what will happen the next week. It was a trick to create emphasis and it worked quite well.
Soon he published the whole concept under the title ‘In His Steps: What Would Jesus Do?’ in a famous magazine of those times. Presently, the words are popularly known as WWJD, as become a slogan that makes people remind of the teaching of Jesus. The words were imprinted in many items that were highly recognized by the consumers.
One such item is the WWJD bracelets. They are highly sellable, especially on online marketing sites like Alibaba.com. There, in the online shop, you get hundreds of varieties of bracelets in different styles all printed with these famous alphabets. Every Christian prefers to visit such websites that respect their religious beliefs. Hence, if you are searching for such bracelets of good quality at affordable prices, visit the Alibaba marketing website.
Now, more about the slogan and its distinct identity:
Sheldon was known to be an advocate of Christian socialism who despised capitalism. He was an active supporter of gender equality, was against racism and never approved of animal slaughter. He was a vegetarian who pitied ill-treatment of animals. He was one of the few white Ministers who openly welcomed black people in church without any second thoughts.
He was a motivator for women to fight for their rights in society. Undoubtedly, he was an influencer for his church women’s configuration encouraging them always to enter politics to fight for equal rights. He believed strongly that every living being on the Earth, especially human beings are equal before God so everyone should respect it.
Janie Tinklenberg, a young leader in the church of Holland, in the state of Michigan, after reading the slogan in articles written by Sheldon felt that it should be embedded in some wearable items like bracelets. However, writing the whole slogan wasn’t possible, thus she changed it to short-form, W.W.J.D. The letters looked neat and many felt curious to know what they meant. That proved helpful to spread messages those Sheldon used to narrate of Jesus. Eventually, the bracelets started selling more and the Company making them earned a yearly profit of millions.
The journey of W.W.J.D started in a show and till now it is in the limelight spreading the message of Jesus, from the Gospel.
